Catholic Health

Catholic Health was searching for a new way to present themselves to prospective patients — and make them their hospital of choice. FIFTEEN touted the health system as providing the human side of healthcare — delivering one little detail at a time: The Little Victories.

The website expanded patient stories with various care verticals, drove volume to hospitals and was supported by a multifaceted media campaign that included TV, radio spots, digital ads, print ads, billboards and bus shelter wraps.